Analytics & Tracking

Stop Guessing. Start Knowing What's Working.

Most small businesses have Google Analytics installed and no idea what it's telling them. We set up proper tracking, connect it to your ad platforms, and give you clear reporting — so every marketing decision is backed by real data, not gut feeling.

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Tools we work with

The full Google stack, set up properly.

Google Analytics 4GA4 setup & configuration
Google Tag ManagerTag & trigger management
Google AdsConversion tracking
Meta PixelEvent & audience tracking
Search ConsoleOrganic search data
Google Sheets & ExcelCustom reporting dashboards

Analytics & Tracking Services

Analytics is only useful if it's set up correctly and interpreted clearly. We handle both — from the technical installation through to plain-English monthly reporting that tells you what's actually happening.

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Google Analytics 4 Setup

Proper GA4 installation and configuration — including event tracking, conversion goals, audience segments, and making sure data is flowing accurately from every page on your site.

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Google Tag Manager Setup

GTM implementation so you can manage all your tracking tags without touching code. Form submissions, button clicks, phone call tracking, scroll depth — all captured correctly.

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Conversion Tracking

Connect your Google Ads and Meta campaigns to real conversion data — so you know which campaigns are generating leads, what they cost, and where to invest more.

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Monthly Reporting & Insights

Clear, plain-English monthly reports covering your most important metrics — with analysis of what changed, why it matters, and specific recommendations for what to do next.

The Honest Truth About Analytics

Having analytics installed is not the same as having analytics that work.

Most small business websites have Google Analytics on them — but the majority are missing conversion tracking, have misconfigured events, or are measuring things that don't connect to actual business outcomes. You might know how many people visited your site last month. But do you know how many of them called you? Filled out a form? Clicked your booking button? Without proper setup, you don't. And without that data, you're spending your marketing budget in the dark. That's exactly what we fix.

Find Out What Your Analytics Are Actually Telling You

Book a free consultation and we'll take a look at your current tracking setup — and tell you what's missing, what's broken, and what it would take to fix it.

Book a Free Consultation